VGL and Reading FC: Continuing the Partnership

Supporting the Club On and Off the Pitch.

Signage and large format print have featured across the club’s facilities and activities, with previous projects including fan zone branding, stadium road signage and installations at the club’s training ground.

On top of delivering these installations, VGL plays a key role in bringing the club’s brand and communications to life, supporting the creative delivery of campaigns, events and fan engagement initiatives throughout the season. Our expertise and creative approach helps create impactful experiences that connect with supporters and elevate the club’s presence across a variety of settings.

Advertising Presence on Matchdays.

On matchdays, VGL enjoys prominent brand exposure across the stadium’s LED displays and giant screen, ensuring a strong and visible presence in front of supporters. This high-profile platform further strengthens our partnership, showcasing VGL’s involvement in the matchday experience and our ongoing contribution to the club.

Building on a Local Connection.

For VGL, continuing our partnership with Reading FC represents an opportunity to support a club that holds a special place in its hometown. As a Reading-based business, VGL brings valuable signage and print expertise to the club, while benefiting from increased brand visibility and opportunities to strengthen our connections within the local community. The partnership reflects a strong, mutually beneficial relationship, building on the success of our work together and reinforcing the shared value of supporting a club with deep roots in the area.