Projects - VGL

VGL

Walkers fleet

Walkers fleet

When Walkers ran a nationwide campaign to promote the provenance of the potatoes used to make their crisps, fleet graphics were used to provide extra visibility alongside point of sale, outdoor and a national television campaign.

VGL produced and installed graphics to 100 home delivery vehicles and 60 trailers over a matter of weeks. Working out of hours to avoid any downtime, promotional, removable films were used – ideal to change for the next campaign.
Material

Self-adhesive Films

Technology

Durst Rho 160R, Screen Print

Services

Strategic project management, Studio