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Beefeater Pink Strawberry Scented Graphics Separator 31.05.18
An exciting innovation in large format print, VGL has produced the first strawberry scented graphics at a tube station to coincide with the launch of new Beefeater Pink Gin.

Infused with scented microcapsules, the graphics were digitally and screen printed in our Reading factories. Installed at Oxford Circus Tube station along the exit corridors, as passengers walked through the station they smelt the aroma of strawberries.

With over 60 scents to choose from, including bespoke and custom - find out here how our bespoke service can create even more engaging campaigns.