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Tuesday, March 23, 2004

VGL win retail interiors award for Sainsbury's Flagship store.


Sainsbury's commission Vgl for second Market launch in Pimlico, while the first store, at Bluebird King's Road, wins award for best in-store communication in the recent Retail Interiors Awards.

The new Pimlico store has pushed our technology to the limit. All the environmental graphics, from travelator to columns, from carpark to checkout, have been printed directly onto raw plywood. Our Inca Eagle was ideal for this project - digitally printing onto surfaces up to 40mm thick and up to 2400mm high. The resulting effect is textured, natural and dramatic, with all the character and flaws of the timber contributing to the overall effect.

Technology: Inca Eagle 44H